areas of expertise / healthcare
With decades of proven experience across the healthcare market, our team has a deep understanding of the complexities and nuance of creating content for both healthcare professionals and consumers.
a changing market
Perhaps more than any sector, the medical sector has seen enormous shifts in recent years. Market dynamics, patient online self-help and healthcare reform have changed the way the industry has to communicate with professionals and consumers.
From one of the world’s largest medical device companies to local hospitals and healthcare agencies, we’ve helped our customers navigate these changes, as well as the evolution of their product lines, brands and marketing strategies. In the process we’ve honed our skills in medical marketing and media, all the while achieving consistent results for our clients.
Videography/photography in hospitals and O.R.s
Medical/technical vocabulary & communication
Shifts in healthcare marketplace
Engaging medical professionals
Understanding consumer health motivations