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The iPod as a Marketing Device

FOR IMMEDIATE RELEASE

New service at People Productions helps launch Gucci’s Tattoo Heart Campaign

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Boulder, Colorado, January 7, 2008 - People Productions provided technical expertise and duplication services for 200 of Apple Computer’s iPod Touch units for Gucci’s Tattoo Heart campaign to benefit UNICEF. People Productions consulted on video and media formatting, mobile Safari Web-site optimization, and home screen links to the Gucci Web

A team from People Productions then loaded all of the media and prepared desktop icons and splash screen imagery. After media was loaded and all units had been verified, the iPod Touch units were repackaged, likenew, and shipped ahead of schedule.

People Productions sees the iPod Touch and related devices as a new media delivery format with capabilities far beyond Web-sites, CD-ROMs and DVDs. People Productions has experience with the creation, preparation and duplication of all types of media and has integrated these new devices into its existing work flow. People Productions also provides custom application development for iPod Touch and iPhone and provides consulting on Enterprise Integration and business strategies using these devices.

People Productions has been doing business in Boulder since 1984 and specializes in communications via videos and digital media for corporate clients around the world. People Productions also develops Web and iPhone applications and provides consulting on business and technology initiatives. For more information visit www.peopleproductions.com.


Photos available/attached:
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Press Contact:
Don Poe
People Productions
1737 15th Street
Boulder, CO 80302
303-449-6086
don@peopleproductions.com
www.peopleproductions.com

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