What has worked well for you in the past–let’s put real numbers behind your intuition. Analyzing your metrics can help you leverage your current position to build a runway for growth. We add techniques to our code so we can understand what engages your customer and give you a springboard for the next level of victory. By reviewing the outcome of the analytics we collect, your team can make specific plans for what new type of marketing content you need to create to continually engage your customers and close the sale faster.
What Do We Already Know About Your Customer?
You may be surprised with how much we can find out about your customers and the efficacy of your campaigns by digesting your analytics. We can help you evaluate the gold mine of data that you have collected.
- ROI – what was the cost per lead? How quickly did you convert clients?
- How many views did your video get – and what parts had the highest engagement? How should this influence new videos you are making?
- What route did users take through your website or your sales enablement app? What areas piqued interest the most and needs more content to support your sales team?
- Even within a page – what areas had the most interest and clicks, what areas are ignored?
By reviewing the outcome of the analytics we collect, your team can make specific plans for what new type of marketing content you need to create to continually engage your customers and close the sale faster.
What Does Success Look Like?
You want tangible results beyond word of mouth feedback. Luckily, apps and websites can take the pulse on your business. By setting data collection points from the beginning, we ensure an app can be measured for performance, whether it’s for increasing traffic, keeping cash flow healthy, or to adhering to business goals.
We’ll make it easy to get started. And, apps are fun to make!
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Metrics that shape success:
- Acquisition
- Activations
- Retention
- Engagement
- Reachability
- Drop Offs
- Uninstalls, and more…
4 Types of Analytics
Descriptive Analytics
Descriptive Analytics tell you what happened in the past.
Diagnostic Analytics
Diagnostic Analytics helps you understand why something happened in the past.
Predictive Analytics
Predictive Analytics predicts what is most likely to happen in the future.
Prescriptive Analytics
Prescriptive Analytics recommends actions you can take to affect those outcomes.
TARGETED SALES TOOLS THAT GUIDE
CUSTOMERS TO THE CLOSE
Your sales team needs innovative tools to connect with your customers and guide conversations your prospects want to have during every stage of the buying journey. With sales reps working remotely and in-person at meetings and conferences, engaging sales tools can spur rich conversations with your prospective customers.
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OUR PROVEN PROCESS
OUR APPS CREATE WORLD-CLASS SALES EXPERIENCES
One of the things we love most is making complex stories and technologies easier to understand. We collaborate closely on projects and guide you through our insightful 6-step process to create an awesome new app that meets your business’ unique and specific needs in powerful and engaging new ways.
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